SW 20 Action Figure Header -'Get A Free Boba Fett'

This is the second in a series of three long header card displays issued by Kenner in the late 70s. The first advertised the original series of twelve action figures, the last the full range of twenty-one that was available by late 1979. This one, however, features twenty figures, but it includes something else as well: a prominent ad for Kenner's second mail-away offer, a free action figure of bounty hunter Boba Fett. Kenner issued both this display and a similar bell-shaped unit to advertise this promotion. Both pieces are quite rare, though with less than ten examples being known to exist, this long header is amongst the rarest of all Kenner store displays. Up until recently, the only examples of this display that were known to collectors were those few that were sold at a Las Vegas auction held in the late 90s. Since then, a few more have surfaced via independent sources.

Description by: Ron Salvatore
Photo: Todd Chamberlain
From the collection of: Todd Chamberlain
Country:United States
Film:A New Hope
Licensee:Kenner
Year:1979
Category:Store Displays / Toy


  


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