French collectors Stephane Faucourt and Geoffrey Monfort have managed to collect a wide range of advertising material from'70s and '80s French toy licensee, Meccano. They've been kind enough to allow us to include a selection of their collection in this gallery. For the most part, the documents included here can be broken up into three categories--full-page magazine advertisements, small-scale collectible character advertisements released in a series of 36, and many different chronologically-arranged scenes featuring Meccano toys posed in action scenes (17 of which are featured here). As a group, the documents are tremendously inventive in their graphics and are often very humorous in their presentation; some even include photos of prototype toys, which I don't believe have ever been published anywhere else. The majority of these advertisements come from French children's magazines, such as Pif Gadget, and are considered quite scarce even in France.

Back to Special Feature Main Menu
Back to SWCA Main Menu